Is Marketing Direct Sales Different From Multi-Level Marketing?

Some years ago, I partnered with my first multi-level marketing company or MLM, not knowing exactly what a MLM company was. I thought I was just selling makeup and getting others to join me. Once I got into the industry, my eyes opened up to the conglomerate of marketing direct sales companies and all the various types of direct sales companies. There is multi-level marketing, network marketing, affiliate marketing, internet marketing and whatever other phrase that is hot for the new year. In either case, I was confused. I am always coming across people who don’t understand the difference between the different types of companies so I figured I will break it down simply for you all. In today’s blog I will focus on multi-level marketing.Marketing Direct Sales: Direct Sales is an industry in which companies sell their products or services directly to consumers through a distributorship.Basically, think of the term “direct sales” as the broad category for multi-level marketing and affiliate marketing. Marketing direct sales also goes beyond these two types of companies. There are also single-level companies that typically include industries such as real-estate and financial services. Single-level in which distributors are just compensated for the work that they do.Marketing Direct Sales: Multi-Level MarketingMulti-Level Marketing (MLM) is an industry in which individuals or an individual entity, called distributors, sell a company’s products or services through a down-line of distributors.In MLMs, individuals are able to purchase the right to sell a specific company’s products or services and are able to earn a commission on the items she or he sells. What makes multi-level marketing so attractive is that not only do you earn a commission on the products/services you sell, but you also earn a commission on sales when people join the business under you.In product based companies, like Mary Kay, Amway, Organo Gold, etc., distributors are able to buy products at wholesale and sell them at retail, which is usually a 50% markup on the wholesale price.In service based companies, like Legal Shield, ACN, etc. distributors are required to utilize the service to maintain their distributorship.Additionally, as distributors bring more people into the company and sell more products they are able to achieve certain rankings.MLMs are based around rankings that incentivize people to produce more. As you move up the ranks, you are able to earn higher commissions and earn additional bonuses.Marketing Direct Sales: The Downside of Multi-Level MarketingThe multi-Level marketing industry is often associated with a lot of negativity. Typically, when you hear the words network marketing or MLM, you will hear the following: SCAM! Before there were concrete regulations in place, there were people marketing direct sales illegally. There were many fly-by-night companies that came on the scene that were doing illegal activities such as Ponzi schemes. The issue here is that the majority of commissions were made off of bringing people into the business instead of selling products or services.However, the Fed shut down many of these companies years ago. However, be mindful there are still a few illegal companies lingering out there.Marketing Direct Sales: ConclusionOverall, this is a viable industry that allows anyone to make a solid living and for the real go-getters an opportunity to create wealth. Deciding to partake in this industry depends on what you are looking for. Fortunately, there are a variety of companies for everyone. Whether you like to do home parties selling makeup, jewelry, I’ve even seen bread! There are also online businesses.I suggest that you give marketing direct sales a try. If you are looking for a specific opportunity, I have a few options that I can suggest for you. I have participated in network marketing, affiliate marketing and online marketing so I have some experience to share.Comment below and share!

Direct Mail And YouTube For Getting More Website Traffic

Getting website traffic isn’t hard at all. You may have come across multiple books, courses, articles, and blogs about how to get traffic, and they all may have sounded daunting. But you should know that it’s quite easy, and once you get the hang of it, you’ll be making the money in your business that you deeply desire.

In today’s lesson, I want to share with you some things that you can do to make your online business a success. And specifically, I want to talk about traffic generation. This is a term that you will hear a lot online, and it’s very important that you understand the concept, and how to make it a reality.

There are a lot of ways to get traffic to a site. There are a few free ways to get traffic to your site that you should never do, because they’re simply ineffective. 99.99% of the time (I had to leave the.01% out), these strategies will just waste your time, and you won’t have the opportunity to make any money.

Let me share with you some traffic generation tips that you can use to take your business from zero to hero in a short period of time. You should know that this process is fairly easy, and that they aren’t expensive to put into action. These actually fall into the category of “free marketing”, but their effectiveness makes them incredibly worthwhile. Here’s the first traffic strategy that you can use:

1) Direct mail

Direct mail can be amazingly profitable. When combined with backend marketing, the success that you can have is tremendous. However, instead of sending out letters to backend customers, I prefer using postcards. Postcards are cheap, and you don’t have to “open” them.

With direct mail letters, your recipients have to take an extra step in opening the envelope. This alone can get your letter tossed in the trash without even opening it. So make it easy on your customers and prospects. Send out a postcard that can lead them back to your site, and have them opt-in to your email newsletter, or have them buy a product. Here’s another way to get traffic:

2) YouTube

Creating YouTube videos isn’t a complex thing to do. All you need knowledge of is how to operate a camera, and how to look good on camera. Once you’ve created your video, upload it to YouTube and start getting traffic from it. If sitting behind a camera isn’t your style, then you should consider creating something called a “screen cast”.

A screen cast is simply a video that records your computer screen. Depending on the software that you use and the components of your computer, your voice can be heard easily while the video records. The better the video, the better your chances are of having someone subscribing to you on YouTube, and getting repeat visitors whenever you upload something new.

These 2 traffic techniques are available for use and you can start doing them right away. It’s very easy to get traffic to a site. It takes time, but you can reach it if you remain positive and continue to market your site to the best of your ability.

How to Find the Best Direct Sales Companies Opportunities

Whether you are just planning to supplement your income from your existing job or looking for a viable source of income to replace your current job, joining and taking advantage of the best direct sales companies opportunities and marketing their products can be a lucrative way of earning a living. In a more technical sense, a direct sales company sells, products or services, usually something that is unique and is not readily available in the market, and distributes these products or services to the public through independent distributors.

The key thing here in these best direct sales companies opportunities is that the company, instead of paying third-party retailers and distributors, would give the commission to their independent distributors. That is why direct selling has been one of the most viable sources of income for home based business owners and entrepreneurs.

The following provides tips and suggestions on how to find the best direct sales companies opportunities where you can be a part of and go into this lucrative business for yourself.

* Choose a Niche Where You Are Passionate About the Products

One of the main keys to being a success in direct sales is that the independent distributor should believe and be passionate about the product. You will not be a success if you do not even enjoy nor even believe in the product or service itself. The first thing to consider when choosing the right company is that the product or services they are offering should be something that you enjoy doing or something that is close to your heart.

If you enjoy home improvement products then you should be involve in a niche specializing in these items. If you’re into health and wellness, then choose a company that offers genuine health products that really works. Focusing in a particular niche where you are familiar and comfortable with is the first step to being a success and taking advantage of the best direct sales companies opportunities.

* Choose a Good Company in Your Niche of Choice

If you have decided on an industry and a particular niche in that industry then the next step is to identify a good and viable direct sales companies operating in that particular niche. The important consideration here is to decide whether you want to join an established company with a reputable name and product, or if you want to try your chances and be one of the first distributors in a start-up direct sales company.

The advantage in an established company is that the product may be familiar and trusted by people however, your chances of dominating the niche may be more difficult since there are already several distributors who are in place ahead of you. On the other hand, getting involved in a new direct sales company can increase your chances of earning more. However, people may not be familiar with the product and would be doubtful in getting the product for themselves. In any case, there are several techniques on how to break these barriers in direct selling and it would be best to study them.

* Choose a Sponsor Who You Will be Working With

Another key thing as part of the finding the best direct sales companies opportunities available is to work with a sponsor that you would be comfortable with. You can work with someone local so it would be easy for you to meet regularly, or you can work with someone you know from another state. The key thing here is that you get the proper training that you will need to be a success in this business.

Finding the best direct sales companies opportunities is the first and most important step for an individual trying to penetrate the wonderful world of having a personal business in direct sales. However, this would entail careful planning and study before jumping in and committing yourself to the business.